Christina Binkley, of the Wall Street Journal, reported on the emerging trend in the luxury linen business.
Savvy entrepreneurs (i.e. Vero Linens) have entered the market place via the internet and have begun marketing their products without the retailer.
We at Vero Linens know that luxury linens are incredible, but come with a hefty price tag. Four years ago we took our incredible textiles to the internet, usurping retail distribution, which carries a 225% to 250% mark up.
- We offer the same great Italian-made linens at literally 60% off their retail equivalents.
There is no doubt this trend will continue and we at Vero believe we were the first to make this approach a reality for luxury bedding.
The below video explains why you should consider Vero Linens.
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